Hi, I’m Raquel. I’m an Aviation Professional-turned-Digital Marketing & Data Science Lover! I specialize in tracking and analyzing data to provide actionable insights for client and internal strategies. I have a background in Community Relations, Training & Development, Customer Success, and Statistics & Analytics.
DIGITAL ACCOUNT MANAGER
May 2018 - Present
As Digital Account Manager, I focus on developing, executing, and overseeing new and existing client marketing strategies and campaigns while maintaining and improving client relationships.
community relations manager
Alaska jewish campus
August 2017 - May 2018
As Community Relations Manager, I created internal and external communications such as press releases, public service announcements, and social media posts. I also managed grant seeking and various funding campaigns throughout the year.
training development specialist
May 2016 - August 2017
As Training Development Specialist, I managed all ground training records and the company's online learning management system (LMS). I was responsible for accuracy and auditing of all ground training records. I specialized in maintaining multiple databases with thousands of items to make sure dates and completions were accurate.
November 2015 - May 2016
As Training Specialist, I was responsible for creating training courses, updating/creating policies and procedures, and delivering training for each station's Customer Service Agents, Reservations Agents, and CRC Agents. I also conducted company-wide training such as Safety & Lifting, Harassment Prevention, Disability Awareness, etc.
technical publications specialist
July 2015 - November 2015
As a Technical Publications Specialist, my main duty was to maintain and distribute flight operations/aeronautical publications. This included assembling, maintaining, and auditing all manuals for each department.
April 2012 - May 2014
As a Flight Attendant, I was responsible for ensuring passenger and cabin safety to comply with all company policies and federal regulations.
Hobbies & Interests
Microsoft Office Suite
Adobe Acrobat Pro
Retrieving & Cleaning Data
Exploratory Data Analysis
Practical Machine Learning
Developing Data Products
Certificates & AWARDS
INBOUND | HUBSPOT
SOCIAL MEDIA | HUBSPOT
GOOGLE ANALYTICS IQ
GOOGLE ADS FUNDAMENTALS
GOOGLE ADS DISPLAY
GOOGLE MY BUSINESS BASICS
EXCEL DATA ANALYSIS: FUNCTIONS & FORMULAS
CUSTOMER SERVICE EXCELLENCE | PENAIR
CUSTOMER SERVICE RECOGNITION | PENAIR
Nextgen aviators group, alaska airmen association
secretary, Executive board
March 2018 - Present
The NextGen Aviators Group is a group of millennials whose primary purpose is to increase youth interest in general aviation here in Alaska. Through networking opportunities, seminars, and the utilization of simulators and introductory flights, the NextGen Group is looking to jump start the next generation of pilots.
Co-chair, event committee
March 2018 - October 2018
Pitch.Click.Give is a unique event where nonprofits, marketing gurus and fundraising professionals come together to pitch a campaign, all in one evening. Six nonprofits join community members and marketers to create a Pick.Click.Give. campaign for the 2018-2019 season. Teams will then present their pitches to a panel of judges in competition for first and second place prize. The winning nonprofit pitch will receive a cash prize and in-kind marketing support worth over $30,000 toward their campaign.
June 2018 - Present
The goal of Women in Big Data is to strengthen the diversity in the big data field. As part of this initiative, we would like to encourage and attract more female talent to big data & analytics field and help them connect, engage and grow.